“Consumer is king” has been the dominant thought in innovation circles in recent times. Unfortunately, in the last 2 decades or so, this has meant that markets have been flooded with conveniences for the consumer – much of it having an adverse impact on our planet. However, as consumers today become more conscious of what they buy and the cost to our environment, one can see that big brands are also changing their products and …[Read more]
Year: 2010 | Day: New Year’s Eve | Mission: The ‘perfect’ dress When we were in school and college, borrowing clothes from friends was the norm. Any important event in your life, your BFFs were happy to offer you whatever you needed – be it clothes, shoes, bags, free advice and even money if you were broke (I have really good friends, what can I say?)! This particular New Year’s Eve, we landed up at …[Read more]
At Secondsguru, we are always excited to upcycle things and give them a new lease of life. So, when we heard of Meraki and the wonderful work they were doing with old leather bags, our curiosity got the better of us. We got in touch with Yosha Gupta, a Financial Inclusion Consultant at IFC , World Bank and the founder of Meraki, to learn more about the brand and the work it does with artisans …[Read more]
“We only have one planet Earth and we need to protect it for our future. That is why sustainability should start at home.” A simple belief…a simple goal…a simple idea…When these three come together, the result is fairly spectacular! Let me introduce you to Wilhelmina ‘Willie’ Garcia, the Founder of Junk Not, a Philippines based furniture company that is converting plastic waste into cool furniture pieces and table accents. A graduate in Interior Design from …[Read more]
